Official Global Partners are provided exclusive rights including rights to use the Expo emblem and the title “Official Global Partner” at home and abroad; rights to expose logos in a TV advertisement of the Expo; rights to receive exclusive marketing assets in the Expo site; and rights to a preferential treatment in sales and rental business. Partners also enjoy benefits such as exposing their names throughout the Expo site, restricting ambush marketing, and others.

Official Partners are provided most of exclusive rights and benefits which Official Global Partners enjoy except for the right to use the title “Official Partner” world-wide.

Official Sponsors/Official Suppliers/Contents Sponsors are entitled to selective marketing assets, media exposure, and the assurance of category exclusivity.